Birds of a feather…

So, my topic today is going to be a great transition into introducing a group blog project I’ll be a part of. Cultural food genres and reviews will be the topic, and we expect to have some really interesting subjects up for our readers! One of our authors plans to implement gluten-free recipe reviews, we’ve talked about quick-meal reviews, vegetarian suggestions, etc. It’s going to be a lot of fun and I think you guys will love it, so stay tuned for more info.

I did a little research to get the creative juices flowing and also tried to get an idea of exactly what is making other similar blogs out there successful or popular. One of the first things I noticed was that successful blogs aren’t necessarily just the ones with the best content. While content is great (and essentially what a blog is supposed to be about), you have to realize the age we’re in. This is a time where attention spans can last seconds. If the reader isn’t entertained and amused then it becomes much easier to simply move on.

Therefore on the flip side of this, in blogs with a mound of shiny objects and glittery buttons without the substance, my attention fails just as equally. Both content and design must be balanced in order for your readers to stick around long enough to read and also sway them to actually return.

Simplicity and relevance seem to be huge factors to success as well. Even with great design and content, too ‘much’ or unrelated content for example can force attention to be lost. I’m referring to relatedness in this context, as that which is between each of the topics on an internal basis, as well as between subject and visitor.

Using these points as a solid base, I’m excited to move forward knowing that my potential to create a successful blog has greatly improved! Comment and tell me what you think!


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